your online sales
efforts with product
Your one-stop shop for product
content creation, management
As the demands of eCommerce continue to grow, brands are struggling to provide their resellers with up to date, optimized product data in an efficient and consistent manner. GfK Etilize can help with our product content management system!
The Content Lifecycle
We like getting our hands dirty with product data! We can take your content in any format and create it in a format (taxonomy) optimized for SEO, and then do the mapping work for export to your retailers in their unique template(s).
Better manage your data in all of its languages and formats, and turn it into consistent, optimized content through an easy to use online product content management tool. This includes all structured content, as well as enhanced content elements like unstructured data, image galleries and videos all in one place.
4. Optimize with Google
Optimize your product content and increase search relevance through our partnership with Google Manufacturer Center.
5. Get to market fast
We automatically syndicate your new sku’s and any updates to existing sku’s to maximize your sales opportunity through our network of thousands of retailers.
6. Review results
Monitor Trends and Analytics that help you adjust your eCommerce strategies. We provide you with product impression analytics in our retailer network down to the sku level.
Value added services
We create custom delivered solutions for your eCommerce site that help you further drive search optimization and cart conversions including:
Competitor Intelligence tools
Why reinvent the wheel
GfK Etilize has built online ready product content representing over 70,000 brands. Find out how many of your products we are already providing to your retail partners today.
What our customers are saying
Andrea Caletti – Head of Global Web Operations
Jonathan Waller – Senior Channel
Christy Stevenson – Director, Channel Marketing