As B2B, B2C and D2C e-commerce continues to grow, brands and distributors need to ensure that their products are reaching their network partners promptly with great content and are easy to discover and purchase.
GfK Product Selector enables that and more by providing a simple-to-integrate web application that is rich in features and helps with analyzing your customers’ behavior through actionable stats and metrics. All of this leads to increased sales, enhanced reputation and customer satisfaction for your business.
Enabling your customers to conveniently discover/review your products and buy at the best prices from the store of choice or partner/reseller helps you sell more.
Have the complete and accurate content for your new products reach your resellers right away and update your specs, images, rich media etc. without any delays.
With rapid changes taking place during this pandemic, how can brands and marketers navigate shifting priorities and ensure business continuity in a post-COVID environment?
The ability to show your products directly at your reseller and partner sites and enable all the rich product selection functions results in better visibility and reach.
Deploy easily on your own or reseller/partner’s website using a simple inline script. The application is responsive and customizable to match the integrating site’s look and feel.
The GfK Product Selector can be deployed using a simple inline script on your partner/reseller’s website. It is fully customizable to match the look and feel of the integrating website and supports all the countries and languages in which you conduct e-commerce business.
We can also work with you to design custom UIs and workflows on top of the off-the-shelf features e.g. guided or wizard-style product selection.
Vertiv brings together hardware, software, analytics and ongoing services to enable continuous and optimal running of vital applications for data centers, communication networks, and commercial and industrial facilities.
See how Vertiv partners with GfK Etilize to build its product search and filter capabilities.
GFK Etilize has enabled our channel business to place customized product selectors on many of our managed channel partner’s websites with ease. This tool not only allows potential customers to quickly and efficiently source the right Vertiv products to fit their networking, power, IT management and rack solutions – but also allows Vertiv’s brand presence to be extended and elevated as we’ve been able to establish ourselves as thought leaders in the technology industry. Implementations are smooth and product selector upkeep is minimal. Would recommend to any business looking to optimize their customer experience – it sure has for Vertiv.
Global Manager, eCommerce Marketing Vertiv