GfK Etilize offers turnkey eCommerce Solutions for distributors including content aggregation services and dealer and vendor programs that help strengthen your client network, and increase sales through your own eCommerce website and your retail partners.
Get your products listed fast
GfK Etilize has the world’s largest catalog of more than 20 million products, structured and optimized for SEO, across 56 markets and 30 languages. Need help getting our product data into your platform? We provide full integration services in order for you realize the benefits of our data quickly and with little hassle.
Content aggregation and creation services to expand your assortment
Leverage our expertise to build the content you need, working with our network of thousands of manufacturers. Our data is optimized for SEO and mapped to your taxonomy for automated syndication.
Increase purchase conversions with rich product content
We provide rich content and A+ content that goes above and beyond product specifications to include feature benefit bullets, brand pages, images, videos, comparison charts and more.
Optimize search for your customers
Our parametric data allows your customers to find products easier. Side-by-side comparisons and cross-sell & up-sell reference data enables your customers to make informed buying decisions, and through relevant keywords, to find your products more easily.
Learn how our product data and eCommerce technology solutions empower S.P. Richards and their dealers to increase online sales.
Etilize offers a product data catalog exclusively for D&H resellers
Etilize offers a product data catalog exclusively for Ingram Micro resellers
We work with thousands of suppliers, and getting their product content online with the highest possible quality and speed is a massive challenge, yet crucial to us and our resellers. GfK Etilize is very responsive to our needs and those of our clients, and they continue to over-deliver with high quality, optimized data and services to help us provide the best online experience possible. They have great expertise in our markets, and have been a tremendous, long-time partner.
Ingram Micro Global Team
Etilize has proven to be a valued partner to D&H Distributing for more than a decade. As the market drives forward toward digital transformation and online sales become a more crucial element to any business’ success, Etilize’s vast assortment of high quality aggregated product data allows our customers to differentiate their ecommerce offerings and set themselves apart in a highly competitive, near-saturated marketplace. The ability to more easily upload varied product images, detailed specs, categories, search words and product characteristics makes it easier for D&H to onboard new products and vendor partners, delivering rich content to facilitate an enhanced transactional experience. Etilize’s unique and expansive offering improves sales continuity, adding significant value for solution providers, integrators and dealers who are looking to maintain a competitive advantage.
GfK is flexible, knows our business and has strong processes for content quality and harmonization. Partnering with GfK is a more scalable solution for us than developing content in-house and helps us expand our assortment for our dealers and get to market with new product content faster than our competitors.
Vice President, Ecommerce and Marketing Services at S.P. Richards