North America: +1 888 608-1212 | Europe: +49 / (0) 911 / 395 2372 etilizeinfo@gfk.com

Turn your online shoppers into customers with GfK product content

Get high quality product content, standardized and optimized for millions of products mapped to your unique taxonomy

In order to stay competitive in today’s progressive world of eCommerce, retailers are scrambling to improve their customer’s shopping experience and aggregate the product data they need to sell online. We’re here to help!

Get your products listed & loaded fast

GfK Etilize has the world’s largest catalog of more than 20 million products, structured and optimized for SEO, across 56 markets and 30 languages. Need help getting our product data into your platform? We provide full integration services in order for you realize the benefits of our data quickly and with little hassle.

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Content aggregation and creation services to expand your assortment

Leverage our expertise to build the content you need, working with our network of thousands of manufacturers. Our data is optimized for SEO and mapped to your taxonomy for automated syndication.

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Increase purchase conversions with rich product content

We provide rich content and enhanced content that goes above and beyond product specifications to include feature benefit bullets, brand pages, images, videos, comparison charts and more.

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Optimize search for your customers

Our parametric data allows your customers to find products easier. Side-by-side comparisons and cross-sell & up-sell reference data enables your customers to make informed buying decisions, and through relevant keywords, to find your products more easily.

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Maximize your sales opportunities

Our product data catalog, Spex Plus, provides accurate, up-to-date product data, product images, merchandising data and rich content. We also offer additional modules to help you maximize purchase conversions. So whether you’re a small business getting started or an experienced online or retail outlet, GfK Etilize has a data solution to meet your needs. See an example below.

Acer Swift SF713-51-M90J 13.3″ LCD Notebook – Intel Core i5-7Y54 1.20 GHz – 8 GB – 256 GB SSD

  • Intel Core i5 1.20 GHz processor provides great performance, immersive multimedia and rapid loading of programs
  • 8 GB LPDDR3 memory is ready to run more powerful programs with efficient
    multitasking
  • 256 GB SSD keeps your running program active while your computer resumes from suspension in seconds
  • The 13.3″ 1920 x 1080 screens provides a great movie watching experience
  • With Windows 10 Home edition, enjoy your favorite content all at once on a larger view edge browser. Share your thoughts with the world by writing directly on  web pages.
  • 9 Hour battery run time helps you stay unwired and work longer non-stop

 

Main Features

  • Processor Manufacturer: Intel
  • Processor Type: Core i5
  • Processor Model: i5-7Y54
  • Processor Speed: 1.20 GHz
  • Standard Memory: 8 GB
  • Memory Technology: LPDDR3
  • Solid State Drive Capacity: 256 GB
  • Optical Drive Type: No
  • Screen Size: 13.3″
  • Display Screen Type: LCD
  • Display Screen Technology: In-plane Switching (IPS) Technology, CineCrystal
  • Screen Resolution: 1920 x 1080
  • Graphics Controller Manufacturer: Intel
  • Graphics Memory Technology: LPDDR3
  • Graphics Memory Accessibility: Shared
  • Wireless LAN: Yes
  • Wireless LAN Standard: IEEE 802.11ac
  • Bluetooth: Yes
  • Front Camera/Webcam: Yes
  • Finger Print Reader: No
  • Total Number of USB Ports: 2
  • Number of USB 3.1 Ports: 2
  • Operating System Platform: Windows
  • Operating System: Windows 10 Home
  • Operating System Architecture: 64-bit
  • Number of Cells: 4-cell
  • Maximum Battery Run Time: 9 Hour
  • Height: 0.4″
  • Width: 12.8″
  • Depth: 9″
  • Weight (Approximate): 2.48 lb

Marketing Information

Cutting-edge technology wrapped in the world’s thinnest, ultra-light, versatile laptop design is what gives Acer’s Swift 7 its distinguished sleekness and sophistication. Tailored for life-on-the-go professionals, the Swift 7 leverages powerful processing and the fastest wireless connectivity to deliver a timeless portable computing experience. Combine that with its 13.3 inch FHD IPS display, stylish aluminum chassis and an extra-long battery life, and you quickly see why this PC delivers a most memorable multimedia experience.

Package Contents

  • Swift SF713-51-M90J Notebook
  • Lithium Ion Battery
  • AC Adapter

A Laptop of Ultrathin Proportions

This laptop pushes thin to the limit.

Uncompromised Usability

Ultrathin doesn’t mean compromising on capabilities.

The Thinnest1 Ever

At 9.98mm the Acer Swift 7 is the thinnest1 laptop you’ve ever laid eyes on. It’s also amazingly light-weight too.

Black & Gold

A gold inner surface and a matte black aluminum exterior combine to exude a modernistic sense of flair.

Streamlined Style

Rounded corners and chamfered edges around the touchpad add just the right touch of depth to its design.

 

Work Unplugged on the Go

With up to 9 hours2 of battery life, you’ll be able to get things done wherever the day takes you.

 

3X Faster Wireless Speeds

Enjoy up to 3X3 faster wireless performance than before with 2×2 802.11ac with MU-MIMO technology.

 

Immersive Sound

Dolby Audio™ Premium and Acer TrueHarmony™ work together to immerse you in clear and bold virtual surround sound.

 

1. Based on a July 1, 2016 comparison of Windows OS and OSX clamshell laptops that were available on the market.
2. Battery life varies depending on power settings and usage.
3. To achieve optimal performance, both the transmitter and receiver must support MU-MIMO. The claim of up to 3 times faster transmission speed is based on scenarios where the wireless AP supports 4 MU streams.
4. One of the two USB Type-C ports supports power delivery, display output and data transfers, while the other port only supports power delivery and data transfers.

360 View

Videos

About the Brand

Our Mission


Breaking down barriers between people and technology.

Since Acer’s inception, our common goal has always been contributing to society. We believe that the more access people have to technology, the better. This is our reason for being.

Brand Manifesto

At Acer we believe it only takes one explorer to change the world. And we believe that with the right tools, everyone has the potential to be that explorer.

We are more than a technology company, we are a nimble team of pioneers. Our passion for technology is rooted in what it enables people to explore and create. We see it as our responsibility to help people push beyond their limits, to spark curiosity and ignite discovery with the products we make. We encourage people to explore their potential and the world around them.

Acer devices help people uncover their world faster, better and more securely. If you ask us what we do? Simple: We make tools for the modern day explorer.

Brand Values


Curious
Curiosity is the seed of every innovative idea. Wonderment and imagination make for active minds, open to new worlds and ideas. We see problems not as things to be solved, but as opportunities to better understand the ever-changing needs of our end users.

Progressive
Staying on the cusp of progress allows us to do what we love best, making people’s lives better through technology. Everything we make should carry our consumers and the industry forward. If it’s not improving lives, it’s not worth making.

Human
We make products for the many, not the few. Our drive doesn’t come from publicity or awards, but from seeing real people use our products to navigate and create their world.

General Information


Manufacturer: Acer, Inc
Manufacturer Part Number: NX.GK6AA.001
Manufacturer Website Address: http://us.acer.com
Brand Name: Acer
Product Line: Swift
Product Series: SF713-51
Product Model: SF713-51-M90J
Product Name: Swift SF713-51-M90J Notebook
Marketing Information: Cutting-edge technology wrapped in the world’s thinnest, ultra-light, versatile laptop design is what gives Acer’s Swift 7 its distinguished sleekness and sophistication. Tailored for life-on-the-go professionals, the Swift 7 leverages powerful processing and the fastest wireless connectivity to deliver a timeless portable computing experience. Combine that with its 13.3 inch FHD IPS display, stylish aluminum chassis and an extra-long battery life, and you quickly see why this PC delivers a most memorable multimedia experience.
Product Type: Notebook

Processor & Chipset


Processor Manufacturer: Intel
Processor Type: Core i5
Processor Model: i5-7Y54
Processor Speed: 1.20 GHz
Cache: 4 MB
64-bit Processing: Yes

Memory


Standard Memory: 8 GB
Memory Technology: LPDDR3

Storage


Solid State Drive Capacity: 256 GB
Solid State Drive Interface: Serial ATA/600
Optical Drive Type: No

Display & Graphics


Screen Size: 13.3″
Display Screen Type: LCD
Display Screen Technology:
  • In-plane Switching (IPS) Technology
  • CineCrystal
Aspect Ratio: 16:9
Screen Mode: Full HD
Screen Resolution: 1920 x 1080
Backlight Technology: LED
Graphics Controller Manufacturer: Intel
Graphics Memory Technology: LPDDR3
Graphics Memory Accessibility: Shared
TV Card: No

Network & Communication


Wireless LAN: Yes
Wireless LAN Manufacturer: Qualcomm Atheros
Wireless LAN Model: NFA344A
Wireless LAN Standard: IEEE 802.11ac
Bluetooth: Yes

Built-in Devices


Front Camera/Webcam: Yes
Microphone: Yes
Finger Print Reader: No
Speakers: Yes

Interfaces/Ports


Total Number of USB Ports: 2
Number of USB 3.1 Ports: 2
USB Connector Type: Type-C
Audio Line Out: Yes

Software


Operating System Platform: Windows
Operating System: Windows 10 Home
Operating System Architecture: 64-bit

Input Devices


Keyboard: Yes
Pointing Device Type: TouchPad
TouchPad Features: Multi-touch Gesture

Battery Information


Number of Cells: 4-cell
Battery Chemistry: Lithium Ion (Li-Ion)
Battery Capacity: 2770 mAh
Battery Energy: 42.66 Wh
Maximum Battery Run Time: 9 Hour

Power Description


Maximum Power Supply Wattage: 45 W

Physical Characteristics


Height (Front): 0.39″
Height (Rear): 0.39″
Height: 0.4″
Width: 12.8″
Depth: 9″
Weight (Approximate): 2.48 lb

Miscellaneous


Package Contents:
  • Swift SF713-51-M90J Notebook
  • Lithium Ion Battery
  • AC Adapter

Case Study: Empowering a Large Global Retailer

Learn how GfK Etilize’s product content catalog helped one of the world’s largest global retailers improve online content quality and grow their product assortment.

What our customers are saying

Etilize’s robust product content for IT, CE and Office Products has allowed us to deliver a pre-integrated e-commerce solution that provides great value to our clients saving them time and money. When selling online, rich product content is a key factor in making the sale, as it allows the customer to reach their buying decisions quicker, with more confidence. For industries like IT, with its constant stream of new product introductions from thousands of manufacturers, Etilize is an empowering solution, aggregating detailed product information on a scale our clients could never do on their own.

Ron Longfellow – Vice President of Business Development

[Prosel]

We choose to work with GfK Etilize because of their best-in-class content capabilities. They deliver speed to market on new products, detailed attributes to optimize search and rich content elements that help us provide our customers with the best shopping experience possible. Their high level of service and commitment to our business have made us long-time clients.

Merle McIntosh SVP – Merchandising and Product Management

[Newegg]

In partnering with GfK Etilize for the past 8 years we have been able to help thousands of our users build better quotes. The quality and accessibility of their product catalog has had an invaluable impact on our business.

Brian A. Laufer, Vice President

[QuoteWerks]


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