GfK and Walmart

GfK Etilize is a content service provider (CSP) to Walmart can now automatically feed brand’s product data including rich/A+ content to


No mapping required! This is what differentiates us from other providers. We have created a product taxonomy optimized for SEO, so we take care of the mapping for you automatically and make sure your data meets Walmart's requirements.


You define what products to deliver, then we automatically push the data to Walmart. It’s that easy.


Syndicate your content to key partners globally. Once we have your data it is syndicated beyond to our large network of distributors and retailers.

We keep the process simple!


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Send us your content!

Publish your content to

One turnkey solution

As the world’s largest content provider, we can help enhance your eCommerce strategy beyond Walmart

Save time

by allowing us to be create and syndicate content for you

Meet the data requirements

of your channel partners and syndicate your content to our 70,000 eCommerce users

Enhance your content

with unstructured, rich content elements for increased product engagement

Optimize your content in Google

Search and Shopping results via our partnership with Google Manufacturing Center

Make better business decisions

with our analytics suite that reports on the engagement of your products in our network

About GfK Etilize

GfK Etilize is the world’s largest provider with a global catalog of 20 million products in 30 languages, across 56 markets. We aggregate product data from 70,000+ manufacturers of which is syndicated to thousands of eCommerce users daily.


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