Long Beach, CA - Etilize, Inc. announces the availability of a brand new, North American Home Appliance product data catalog. The new collection of more than 30,000 SKUs will provide product information for use on retailer and reseller websites as well as any application needing standardized product content.

Etilize’s new Home Appliance or ‘white goods’ catalog includes Kitchen, Small and Major Domestic Appliances (SDA/MDA). Any home appliance using electricity also qualifies for the white goods category.

The new catalog offering contains familiar products from LG, Whirlpool, Kenmore, Haier and more than 800 other manufacturers. The flexible data set also provides manufacturer recommended product accessories to improve up-sell and merchandising opportunities.

“We’re excited about our ability to provide product data to a new segment of online and brick and mortar home appliance retailers”, said Ken Schwartz, Etilize’s Corporate Vice President of Business Operations. “We’ve identified the need from our customers for a new catalog and now we’re ready to offer great data coverage to a whole new market. As more and more of our customers are expanding their businesses into new verticals, we need to continue to support them with this new category of product content”

The Home Appliance catalog from Etilize also offers UPC codes for the majority of SKUs in the database and boasts 100% UNSPSC coverage. The collection of SKUs is available immediately and can be supplemented with merchandising, rich content and extensive technical specifications data via add-ons as well.